Marketing That Moves the Needle

In industries where competition is high and differentiation is tough, your marketing has to do more than look good—it needs to communicate value, support business goals, and help you stand out in a crowded market. I bring a mix of strategic thinking and creative execution to help corporate brands do just that.

With over 17 years of professional marketing experience, I’ve led strategy for organizations ranging from startups to global enterprises. I served as Vice President of Strategic Development for a B2B consulting and SaaS startup and as Director of Marketing for a multinational AEC firm, where I helped grow the Consumer & Packaged Goods business unit from $403M to $1B. My work has spanned brand development, digital campaigns, lead generation, and high-stakes project pursuits in complex, competitive industries.

Corporate Marketing Portfolio

Trade Show Booth Execution

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During my time at Haskell, I orchestrated booth displays for a number of major industry trade shows including Process and Pack Expo. This included designing the booth and marketing collateral, collaborating with vendors, training booth staff, and managing large budgets.

What I Offer:

Marketing Research & Strategy

• Market and competitor analysis
• Brand positioning and messaging frameworks
• Marketing audits and content gap assessments
• Campaign planning and reporting

Creative Services

• Visual brand refinement and guidelines
• Graphic design for digital and print collateral
• Video scripting, filming, and editing
• Social media content calendars and asset creation

Content Development

• Website copywriting and content refreshes
• Thought leadership articles and white papers
• Sales presentations and proposals
• Email marketing and lead nurturing sequences

Project Support & Execution

• Cross-functional marketing coordination
• Internal communications and employee engagement
• Proposal development and capture strategy
• On-demand support for pitches, product launches, or rebrands