Built to Compete.
Designed to Perform.
Marketing That Moves the Needle
In industries where competition is high and differentiation is tough, your marketing has to do more than look good—it needs to communicate value, support business goals, and help you stand out in a crowded market. I bring a mix of strategic thinking and creative execution to help corporate brands do just that.
With over 17 years of professional marketing experience, I’ve led strategy for organizations ranging from startups to global enterprises. I served as Vice President of Strategic Development for a B2B consulting and SaaS startup and as Director of Marketing for a multinational AEC firm, where I helped grow the Consumer & Packaged Goods business unit from $403M to $1B. My work has spanned brand development, digital campaigns, lead generation, and high-stakes project pursuits in complex, competitive industries.
Corporate Marketing Portfolio
Industry/Technical Writing: Artisan Spirits Magazine
During my time working as Director of Marketing at Haskell, an AEC firm, I wrote strategic industry articles showcasing our knowledge and experience like this one, "So You Want to Build a Distillery," that appeared in Artisan Spirit Magazine. READ ARTICLE
What I Offer:
Marketing Research & Strategy
- Market and competitor analysis
- Brand positioning and messaging frameworks
- Marketing audits and content gap assessments
- Campaign planning and reporting
Creative Services
- Visual brand refinement and guidelines
- Graphic design for digital and print collateral
- Video scripting, filming, and editing
- Social media content calendars and asset creation
Content Development
- Website copywriting and content refreshes
- Thought leadership articles and white papers
- Sales presentations and proposals
- Email marketing and lead nurturing sequences
Project Support & Execution
- Cross-functional marketing coordination
- Internal communications and employee engagement
- Proposal development and capture strategy
- On-demand support for pitches, product launches, or rebrands
Want to evaluate your current marketing strategy?
Download my Free Corporate Marketing Audit—a practical, easy-to-follow eBook that walks you through evaluating the effectiveness of your current efforts.
Inside, you’ll find:
- A guided audit covering brand clarity, content strategy, and channel performance.
- Thought-starter questions and checklists to help you identify gaps and opportunities.
- Space to reflect, score your current marketing, and set next steps.
- Case studies on real-world corporate marketing challenges (and how to solve them).
Perfect for in-house teams who need a fresh look at what’s working—and what’s not.
